Four crowdsourcing lessons from the Guardian’s (spectacular) expenses-scandal experiment » Nieman Journalism Lab

The Guardian set up a crowdsourcing mechanism to cull through thousands (millions) of expense line items from the MP expense scandal. A pretty amazing creative feat from concept to execution. Here are some short learnings:

  1. Your workers are unpaid, so make it fun (the sorting of expenses went in 4 simple categories and there was a leader board to track progress)
  2. Public attention is fickle, so launch immediately (no time for load testing, etc, build/launch in a week. Live QA. Fun times!)
  3. Speed is mandatory, so use a framework (stand on the shoulders of giants;they used the Django Python framework)
  4. Participation will come in one big burst, so have servers ready (they used Amazon EC2 cloud hosting to get around corporate procurement timelines)
06/24/09 at 11:51pm
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